SAFARIS DEPARTING DAILY

Production / Post-Production / Experiential
CLIENT

San Diego Zoo Safari Park / M&C Saatchi

THE CHALLENGE

Production Challenges:

– Produce 5 unique videos as part of the Safari Park’s “Safaris Departing Daily” campaign
– Rent and outfit a “Safari Truck” to drive around Southern California
– Set up “Safari Stops” where the truck could pick up locals and take them to the park
– Handle permitting, releases, talent and scheduling
– Secure locations
– Secure drone licensing
– Film the two day stunt with multiple crews spread around the 1800 acre park and adjoining cities

Post-Production Challenges:

– Tight turnarounds on final edits of 5 videos
– Integrated graphics in each video
– Organize large amounts of footage from as many as 10 sources

Watch more videos from the campaign below:

JUNGLE ROPES

PHOTO CARAVAN

BIRDS OF PREY